Image source: Pixabay The opportunities and the market for artificial intelligence are growing rapidly, and organizations are increasingly relying on it to improve productivity and profitability. However, AI deployment is not without risks – including customer privacy, bias, and security concerns. As AI becomes more embedded in decision-making, the potential to amplify both the …
Network with the startup community at this high-energy breakfast networking format – powered by Web de Cologne e.V. At the Startup Breakfast on December 14, you can ask your questions, exchange ideas, and make exciting contacts. Image source: Web De Cologne Startups: Gabriel Keubgen from mia: mia – Smart Factory by App: mia is …
It’s no secret that the CIO role has changed a lot over the years. It’s evolved from focusing on infrastructure, the help desk, and operational efficiency, and today is firmly rooted in technology, strategy, growth, and revenue. More of the C-suite and boards are looking at IT as a value creator rather than just as …
Image source: Pixabay What are the key digital transformation trends to look for in the coming year? Winners of the 2022 Bay Area CIO of the Year ORBIE Awards share their views. “Many anticipate macroeconomic conditions will be challenging in 2023, given concerns around inflation, supply chain issues, geo-political tensions, economic uncertainty, etc.,” says …
Image source: Pixabay Artificial intelligence (AI) already impacts our daily lives in ways we never imagined just a few years ago – and in ways that we’re unaware of now. From self-driving cars to voice-assisted devices to predictive text messaging, AI has become a necessary and unavoidable part of our society, including in the …
Image source: Pixabay Legacy companies begin digital transformations to meet two main goals: improve customer experience and increase operational efficiency. Companies that accomplish this transformation are “future-ready,” according to researchers at the MIT Center for Information Systems Research. Future-ready companies outperform companies that lag in digital transformation, with transformed companies showing average revenue growth of 17.3 …
Image source: MYUNA MYUNA is a Düsseldorf-based startup founded by two students Antonia Fiorentina Terriuolo and Lea- Sophie Faß combines the desire for sustainable and regional shopping with an innovative digital experience to create an online version of Düsseldorf. While still in college, the idea to create a regional platform for local retail was born and put into …
Image source: Pixabay Artificial intelligence and machine learning (AI/ML), often imagined as self-driving cars or human-like robots, is flourishing at the enterprise level as practical business use cases increase. Many companies rely on AI/ML to expedite internal processes, automate mundane tasks, and reduce human error. But some businesses fail to consider that AI ethics are essential …
It is now 10 years that we at STARTPLATZ have been successfully promoting startups as an accelerator and incubator, giving them room to grow in our coworking spaces and using our premises in the beautiful Mediapark in Cologne for a wide variety of events. To celebrate this properly, we have designed an exciting social program …
Image source: Pixabay Digital business transformation is not easy or inexpensive, but the benefits are significant. Scientists from the MIT Center for Information Systems Research found companies that have executed a digital transformation have significantly higher financial performance — with average revenue growth of 17.3 percentage points and net margins of 14.0 percentage points above industry averages. …
Image Source: Pixabay Rule-based systems, process robotics, and machine learning – artificial intelligence (AI) take on many different faces in use. Not all of them are used equally in Germany, according to a Deloitte study. Which AI technologies are companies currently using? What implementation strategies are they pursuing? And where do you see the biggest …
Algorithms, data and models are not an end in themselves, because they should ultimately result in increased efficiency in our own production or new products or business models. However, we caution against rushing to develop new ML-based products without increasing OEE to at least 90 per cent in-house. The short excerpt presents three applications. Image source: …
Image source: Pixabay Four lessons to guide the industry’s innovation transformations: With digitally enabled innovation, our work has shown that consumer packaged goods (CPG) companies can bring new products to market 50 per cent faster, at a third lower cost, and with double the return on investment. While the industry has embraced new technologies in …
Image source: Pixabay Companies today need to continuously reimagine themselves to stay relevant. In a hyper-competitive, fast-moving business landscape, we cannot rest on our laurels or put off digital transformation projects for a better time. This mindset is critical to surviving at a time when digital transformation is flipping traditional business models to better enable …
Although online shops remain an important building block in e-commerce strategies, they are increasingly overshadowed by marketplaces in terms of sales. The consequences of the pandemic are reinforcing the trend, as more companies are now showing a presence there, thus increasing the attractive range for customers. With the help of industry representatives and exhibitors such as …
Despite the trend towards online and social media shopping, vital city centers are still popular with young customers when it comes to shopping. This is what a research project by Das Telefonbuch and the University of Koblenz found out. How can local trading companies optimally exploit their potential with Generation Y and Z? Image source: …
The use of social networks is declining slightly. Has the pandemic changed our use of social media? Image source: Pexels Social media suffers from fatigue. During the pandemic, the usage went up significantly. Now, in the perceived “post-pandemic”, the social media focus has worn off a bit. However, not every player is on an equal …
Customer data is the key to a new competitive strategy driven by digital. A new book, The Future of Competitive Strategy: Unleashing the Power of Data and Digital Ecosystems explores ways companies can nurture revenue-generating digital customers. As companies reimagine products and services for the digital world, customer data is the linchpin for creating fresh …
The future of retail includes embracing ecosystems and the experience economy, reconfiguring stores, and preparing for Web3 and the Metaverse. Image credit: Photo by Nathália Rosa on Unsplash Michaels, the arts and crafts chain, used to have employees teach art classes at some of the company’s stores. Looking to scale this program, Michaels built a …
Many market observers are convinced with the arrival of Metaverse. Like the mobile internet, the new virtual world could change the way companies and brands communicate with their customers and target groups. Since the Facebook parent company changed its name to Meta in October 2021, there has been no stopping it: everyone is talking about …