Category: Research

Research Master’s Thesis by Bahareh Khademhamedani

Master’s Thesis by Bahareh Khademhamedani

On special occasions we present insights into outstanding achievements of master’s students in the ‘Thesis’ section. Today, discover the work of an ambitious graduate shaping the future of E-Commerce. Bahareh is a dynamic professional with a proven track record in management. Armed with a Master’s degree in Digital Management and Mathematical Statistics, she has not …

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General Is there just one way to use AI in online stores?

Is there just one way to use AI in online stores?

More than 90 percent of e-commerce companies use Artificial Intelligence, and the majority are satisfied with the results. However, the application of this technology has so far been almost exclusively focused on a specific purpose. Conducting a survey among 300 executives and decision-makers in U.S. e-commerce companies has yielded the following insights: The U.S. e-commerce …

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General Forecast for the year 2030: gaming emerges as a new digital economy

Forecast for the year 2030: gaming emerges as a new digital economy

Gaming is already the highest-grossing market in the digital media sector after TV today. Experts even anticipate continuous growth in this sector until 2027, making it the strongest market with an estimated $499 billion in revenue. Digital video will then be in second place ($477 billion), and television will fall to third place ($386 billion). …

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E-Commerce This is how online shoppers navigate the digital offerings

This is how online shoppers navigate the digital offerings

A recent CX study illustrates how online shoppers browse the product offerings of online stores. In this process, recommendations prove to be particularly relevant: repeated purchases are especially relevant for German-speaking customers in the areas of groceries, fashion, and household items. An examination of 2,368 online shoppers from various European countries, conducted by the market …

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General Brand trust surpasses price sensitivity

Brand trust surpasses price sensitivity

Customers are displaying increased trust in brands – the significance of price is diminishing. Only one in four consumers primarily emphasizes price when shopping. In contrast, 48 percent factor in the brand when considering their purchases. Currently, two-thirds of the German population are concerned about the impacts of climate change. Only the fears related to …

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E-Commerce Here’s Why E-Commerce Growth Can Stay Stronger for Longer

Here’s Why E-Commerce Growth Can Stay Stronger for Longer

Global e-commerce stocks surged during the early days of Covid-19 but have since slumped. Despite the overall slowing economic activity, key trends suggest e-commerce still has room to grow. What it means for economies, industries, and investors.   Image source: Pixabay   The COVID-19 global e-commerce surge was initially born out of necessity. Online shopping …

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Research Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 4/4

Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 4/4

Antonia Terriuolo,  with Margherita Girotto, Anastasiia Chaikovska wrote an excellent  report  on how  smart cities, startups and co-working contribute to gender equality at Ca’Foscari University of Venice. Access the first part here, the second part here and the third part here. Continue to read below, for the fourth and the final part of the report. […] 7. Opinion and Suggestions The following chapter …

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Research Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 3/4

Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 3/4

Antonia Terriuolo,  with Margherita Girotto, Anastasiia Chaikovska wrote an excellent  report  on how  smart cities, startups and co-working contribute to gender equality at Ca’Foscari University of Venice. Access the first part here and the second part here. Continue to read below, for the third part of the report.  6. Innovation and SDGs Having stated previously …

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Research Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 2/4

Report: Impact of Smart Cities, Startups and Co-Working on Gender Equality 2/4

Antonia Terriuolo, with Margherita Girotto, Anastasiia Chaikovska wrote an excellent report on how smart cities, startups and co-working contribute to gender equality at Ca’Foscari University of Venice. To read the first part, click here .  Continue to read below, for the second part of the report.  […] 5. Case Study: Smart Cities and Safe & The …

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Research Report: Impact of Smart Cities, Startups, and Co-Working on Gender Equality 1/4

Report: Impact of Smart Cities, Startups, and Co-Working on Gender Equality 1/4

Antonia Terriuolo, with Margherita Girotto, Anastasiia Chaikovska wrote an excellent report on how smart cities, startups and co-working contribute to gender equality at Ca’Foscari University of Venice.  The first important findings of the report are presented below. 1. Introduction Living in a globalized world has given rise to many opportunities, but also challenges. In a world …

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General Technological Trends in Retail 2022

Technological Trends in Retail 2022

Technological trends in retail 2022 The journey from brick-and-mortar retailing to e-commerce has now moved on to mobile commerce and other technology trends in retailing. Prof. Dr. Richard Geibel explains in an interview why technologies such as 5G will only play a supporting role and voice commerce, on the other hand, has considerable potential. You …

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General How trustworthy are quality seals?

How trustworthy are quality seals?

Article by Juliane Mischer It only takes a few clicks and the new sweater, smartphone or watch are on their way to us. Online shopping is convenient and part of everyday life for the majority of Germans. Trust in the retailer is a key factor in ensuring that we fill the shopping cart. Many online …

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General The future remains omnichannel

The future remains omnichannel

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives us an insight into the development of omnichannel retailers. Click here for more info!  Online retail ended the Corona year with a big plus. The latest figures from …

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General Retail: Stationary still strong – online growing rapidly

Retail: Stationary still strong – online growing rapidly

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives an interesting overview of the developments in online retail. Click here for more info! Grocery and e-commerce are winners of the Corona year German online retail recorded strong growth last …

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Digital Management Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 1)

Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 1)

This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Nothing contained in this document constitutes a solicitation, recommendation, or endorsement to buy Bitcoin. Because I am personally invested in Bitcoin, any current or future vulnerability in the Bitcoin network intrigues me. …

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General Reaching customers with shopping apps

Reaching customers with shopping apps

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. EHI’s new article gives an interesting overview of online delivery services. Click here for more info! Reaching customers with shopping apps For efficient advertising measures, the collection of customer data is an important …

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Research Social Commerce – Origin and meaning

Social Commerce – Origin and meaning

Social commerce has recently become increasingly important. As a comparatively new area within e-commerce, however, the term social commerce has not yet been clearly defined and demarcated, both in terms of the scope of services and the associated opportunities and risks in practical implementation. The E-Commerce Institute Cologne at the Fresenius University of Applied Sciences, …

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General Key facts on selected delivery services (2021)

Key facts on selected delivery services (2021)

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. EHI’s new article gives an interesting overview of online delivery services. Click here for more info! Key Facts Online Delivery Services (as of 2021) Contactless delivery of personal grocery shopping to the doorstep: …

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E-Commerce Social Commerce – Emergence and Importance

Social Commerce – Emergence and Importance

Social commerce is increasingly seen as a promising option for the future to significantly increase companies’ online sales. No uniform definition has yet been established for the new and promising area of social commerce as an important subarea of e-commerce. Only a few articles and books on the subject of social commerce can be found …

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Digital Management International Scientific-Practical Conference 2021: first full papers submitted

International Scientific-Practical Conference 2021: first full papers submitted

Digital Management in Times of the Covid 19 Pandemic and Beyond On November 12, 2021, the East European University (Georgia) and its partner Fresenius University of Applied Sciences (Germany) will organize the International Scientific-Practical Conference 2021 with the aim of: evaluating the Covid 19 pandemic and post-pandemic environment and identifying opportunities for digital management. Topics …

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