Category: E-Commerce

E-Commerce Staff Reduction at eBay: The Interview with SWR

Staff Reduction at eBay: The Interview with SWR

The trading platform eBay is cutting a thousand jobs – the explanation is that the workforce and expenses have grown faster than the business. And there have been many layoffs at other online retailers recently. What’s going on? According to Richard C. Geibel, Managing Director of the eCommerce Institute Cologne, this is clearly a consequence …

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Content Marketing Live shopping on the internet: a trend with a future?

Live shopping on the internet: a trend with a future?

Live shopping on the internet: Is it a trend with a future? ‘We expect that by 2030, ten percent of online commerce will take place in this form,’ says Richard Geibel, Director of the E-Commerce Institute Cologne, in an interview with Judith Schulte-Loh, WDR5. Below is the transcript. Judith Schulte-Loh, WDR5: For many of us, …

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E-Commerce E-Commerce Outsourcing in India

E-Commerce Outsourcing in India

E-Commerce has undoubtedly reshaped the global retail landscape, showcasing both opportunities and challenges in equal measure. Companies striving to leverage its immense potential find an ally in India, a country renowned for its technological expertise and strategic business solutions. The CEO of Cynergy BPO, John Maczynski, who has decades of work experience with online retail …

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E-Commerce This is how online shoppers navigate the digital offerings

This is how online shoppers navigate the digital offerings

A recent CX study illustrates how online shoppers browse the product offerings of online stores. In this process, recommendations prove to be particularly relevant: repeated purchases are especially relevant for German-speaking customers in the areas of groceries, fashion, and household items. An examination of 2,368 online shoppers from various European countries, conducted by the market …

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E-Commerce Livestream E-Commerce in China: Taobao Takes the Lead

Livestream E-Commerce in China: Taobao Takes the Lead

Emerging from China, livestream commerce stands as a sizzling trend in the world of eCommerce, with the possibility of expanding its reach to other global regions. In the Chinese market, the landscape of livestream commerce has grown fiercer, as numerous contenders rise to contest Taobao’s once-unquestioned dominance. Originating in 2016, livestream commerce emerged in China …

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E-Commerce Sustainability in action: Ebay, Adcore and Amazon

Sustainability in action: Ebay, Adcore and Amazon

When thinking about sustainability, online commerce might not be the first thing that comes to mind. However, in this field as well, environmentally conscious thinking is gaining increasing importance. The spectrum ranges from ecological packaging solutions to sustainable business models, encompassing diverse and promising requirements. Compared to the entire supply chain, traditional retail generates approximately …

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E-Commerce Is Social Commerce the Future of e-Commerce?

Is Social Commerce the Future of e-Commerce?

Image source: Pixabay E-commerce has changed the way we shop, bringing convenience and accessibility to customers all over the world. Social commerce, which combines social networking and online shopping, has grown as a major force in recent years. With the expanding importance of social media platforms and the growing preference for personalized buying experiences, the …

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E-Commerce Building trustful shopping identities

Building trustful shopping identities

The SDI4ECom initiative, in collaboration with PIA econda and PIA UDG, as well as the Research Center for Computer Science and Hochschule Offenburg, aims to give customers full control over their data in the realm of online shopping. Through this research project, customers can build their own shopping identities, ensuring that their data is protected …

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E-Commerce How to make your online store mobile ready

How to make your online store mobile ready

  How does my online store become mobile-enabled? The smartphone has become a constant companion in everyday life for many people, and it is being used more and more frequently for online shopping. To meet the needs and behavior of customers, companies need to make their online presence mobile-enabled. A mobile-enabled online store offers numerous …

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E-Commerce Generative AI in Ecommerce: A Look Beyond Texts

Generative AI in Ecommerce: A Look Beyond Texts

Image source: Pixabay   Experimenting with generative artificial intelligence like ChatGPT may rather quickly lead to faster and more creative text ‘writing’, but the technology harbors many more opportunities for e-commerce. However, not without risk. Therefore, a look at strategy and concrete examples is in order. Firstly, the phrase ‘AI is everywhere’ has become quite …

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E-Commerce Accounting software for online companies

Accounting software for online companies

New companies and start-ups are constantly emerging in the fast-growing e-commerce and social commerce areas. These often concentrate very intensively on content-related activities and neglect the necessary financial and accounting requirements for an economically successful company. Accounting software for online companies – importance and advantages In times of digitalization, companies have to adapt to new …

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E-Commerce Four Ways Artificial Intelligence Is Transforming E-Commerce

Four Ways Artificial Intelligence Is Transforming E-Commerce

Image source: Pixabay   There isn’t an industry in the world that is immune to the influence of artificial intelligence (AI). From virtual reality (VR) gaming systems to AI robots in industrial manufacturing, the development of AI technology is revolutionizing the way we interact with the world. But e-commerce is especially susceptible to AI disruption, …

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E-Commerce Strategies For E-Commerce Seeking To Implement Chatbots

Strategies For E-Commerce Seeking To Implement Chatbots

Image source: Pixabay   The online shopping experience has evolved dramatically over the past few years, and the rise of chatbots has been just one of the factors contributing to this change. Chatbots offer online stores a unique way to engage with customers, assist with their needs and ultimately improve the user experience, particularly during …

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E-Commerce Grow Or Die The New Reality of eCommerce

Grow Or Die The New Reality of eCommerce

Image source: Pixabay   During the height of the pandemic, consumer behavior changed at an unprecedented rate, resulting in the consolidation of ten years’ worth of e-commerce growth into just ninety days. Shoppers of all ages including millennials, generation Z and older shoppers turned to their devices to purchase groceries, clothing, and home furnishings. The …

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E-Commerce Trends of E-Commerce To Watch In 2023

Trends of E-Commerce To Watch In 2023

Image source: Pixabay   The top two obstacles to growth are winning new customers and building people capacity who are doing well by doing good. To help you with the first obstacle, we wanted to share how our Growth CFOs think about eCommerce. We learn a lot when working with CMOs and marketing experts. As …

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E-Commerce Amazon is flooded with AI-generated fake reviews

Amazon is flooded with AI-generated fake reviews

Image source: Pixabay   “As an AI language model, I don’t have a body, but I know how important comfortable clothing is during pregnancy,” reads an Amazon review for pregnancy pants. The first words – in the original English they read “As an AI language model” – make it immediately clear that this review was …

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E-Commerce Realizing the full potential of customer data

Realizing the full potential of customer data

Image source: Pixabay   To be successful in retail and e-commerce in the long term, you need to know what your customers want and respond to them in a targeted way. Although numerous data sources promise insights, their full potential is not so easy to tap. IBM iX explains why Customer Data Platforms (CDPs) are …

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E-Commerce How web design affects your e-commerce website

How web design affects your e-commerce website

Image source: Pixabay   E-commerce is a relatively new business opportunity that allows companies to offer their products and services online. The e-commerce website is an essential part of this process and can be instrumental in influencing the success or failure of a company’s online business.  An appealing web design is important to be visible …

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E-Commerce The future of B2C e-commerce

The future of B2C e-commerce

Image source: Pixabay   B2C e-commerce today In the last two years, the COVID-19 pandemic has dominated global economic development. Government restrictions on movement and other interventions to protect the health of the public had a significant impact on economic activity across the entire retail sector. Just as we started to see the end of …

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E-Commerce E-commerce could grow more strongly due to inflation

E-commerce could grow more strongly due to inflation

Image source: Pixabay   There is growing hope in the industry that the slump in online retail sales last year was only temporary. According to industry experts, many online retailers should benefit from inflation this year: Germans still want to consume but are watching their money more closely. Online retailing has an advantage in this …

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