Tag: AI

General B2B e-commerce platform: Salesforce integrates more AI

B2B e-commerce platform: Salesforce integrates more AI

In addition to using AI to improve e-commerce for both B2B buyers and sellers, the cloud-based business software company is providing new support for high-volume orders as well as integrated shipping, tax, and checkout services. A “cloud-based business software” refers to applications, tools, or systems that are hosted and accessed via the internet rather than …

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Event AI Startup Weekend Hackathon

AI Startup Weekend Hackathon

At the AI Startup Weekend / AI Hackathon, innovative minds and visionary developers come together to push the boundaries of generative artificial intelligence. From idea to prototype in just 54 hours – become part of this inspiring journey. The fascination of generative AI Generative Artificial Intelligence (AI) creates content that we perceive as meaningful – …

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General SYNTEA: AI Revolution in Online Education

SYNTEA: AI Revolution in Online Education

The IU International University (IU) is Germany’s largest university with over 100,000 students. As a pioneer in the field of digital learning tools, it actively integrates them into its teaching to offer personalized education to students worldwide. Using state-of-the-art technologies such as Language Models (LLMs) and GPT, IU developed the AI-powered teaching and learning assistant …

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Event Event calendar February

Event calendar February

The event calendar for February is once again brimming with a variety of fascinating events in and around Cologne. This month, Carnival takes center stage in Cologne, skillfully blending networking events with valuable insights for aspiring e-commerce experts. Additionally, there are numerous events this month dedicated to delving into the trending topic of AI. Here’s …

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Research Master’s Thesis by Bahareh Khademhamedani

Master’s Thesis by Bahareh Khademhamedani

On special occasions we present insights into outstanding achievements of master’s students in the ‘Thesis’ section. Today, discover the work of an ambitious graduate shaping the future of E-Commerce. Bahareh is a dynamic professional with a proven track record in management. Armed with a Master’s degree in Digital Management and Mathematical Statistics, she has not …

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General Only 20% of B2B traders effectively utilize CRM and AI

Only 20% of B2B traders effectively utilize CRM and AI

In B2B marketing, remote work and project management programs are widely used. However, according to a study, too few companies are still using platforms for data-based advertising control. The study “Digitalization Level 2023 in B2B Marketing” by the Federal Association of Industrial Communication (bvik) shows that Marketing Technologies (MarTech) now play a central role in …

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General Becoming a Top Salesperson with ChatGPT

Becoming a Top Salesperson with ChatGPT

ChatGPT and E-Commerce may not appear to have much in common at first glance, but in reality, there are numerous ways that E-Commerce platforms can significantly benefit from AI software. Artificial Intelligence and Machine Learning have long been recognized as some of the most significant trends. Consequently, the excitement surrounding ChatGPT is not surprising. The …

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Event AI bootcamp by Startplatz Cologne

AI bootcamp by Startplatz Cologne

The gap between AI experts and beginners will never be smaller than today. The AI Bootcamp at the STARTPLATZ AI HUB extends over a period of two days and focuses on imparting theoretical foundations as well as practical insights into the application of generative AI. The main goal is to prepare participants optimally for the …

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General Is there just one way to use AI in online stores?

Is there just one way to use AI in online stores?

More than 90 percent of e-commerce companies use Artificial Intelligence, and the majority are satisfied with the results. However, the application of this technology has so far been almost exclusively focused on a specific purpose. Conducting a survey among 300 executives and decision-makers in U.S. e-commerce companies has yielded the following insights: The U.S. e-commerce …

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General AI in the office: What helps SME companies get started

AI in the office: What helps SME companies get started

The world is becoming more and more digital, and so is the office. Smaller and medium-sized companies are increasingly using artificial intelligence, which makes manual work easier or superfluous. But experts say there could be a lot more. What are the reasons for the reluctance? And what does it take for AI to become widespread? The future has already …

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