The number of newly founded online start-ups and mail order companies has increased tenfold within the last 10 years. The increasing digitization of trade and changed shopping habits are playing into the hands of the industry. Image: Pixabay Since the first documented sale of goods on the Internet in August 1994 – a CD by …
What is the economic and social significance of online retail in Germany? What is the economic and social importance of online retail in Germany? This is a question that is often the subject of emotional and controversial debate, especially against the backdrop of the (supposed) destruction of traditional retail structures. The current study “Value Creation …
Which topics and current market movements are particularly challenging for wholesalers? This question is answered by a new study by IFH COLOGNE and MIRAKL. Conclusion: Many wholesalers are in the first phase of their digital transformation and are currently responding to changing market dynamics and customer requirements. Get more exciting insights into the study by …
Key factors in e-commerce: Seventh look at the book Finally, the time has come! The 2nd edition of the successful “Key Factors in E-Commerce” is now available. Get a small foretaste here already and gain first insights. If you don’t know the first chapters yet, click here for the first, here for the second, here for the third, here for the fourth, here …
Key factors in e-commerce: Insights into the sixth chapter! Finally, the time has come! The 2nd edition of the successful “Key Factors in E-Commerce” is now available. Get a small foretaste here already and gain first insights. If you don’t know the first chapters yet, click here for the first, here for the second, here for the third, here for the fourth and …
Part 2 of Jan Dominik Gunkels article about E-Commerce in China #3 Insufficient Respect for the Pride and Culture of the Chinese People Chinese are proud people with millennia of celebrated history. If you want to do business with them, they expect that you endear yourself to them. Most products offered based …
Key factors in e-commerce: Insights into the fifth chapter! Finally, the time has come! The 2nd edition of the successful “Key Factors in E-Commerce” is now available. Get a small foretaste here already and gain first insights. If you don’t know the first chapters yet, click here for the first, here for the second, here …
Part 1 of Jan Dominik Gunkels article about E-Commerce in China How can brands seize the opportunity presented by 610 million active online shoppers? [1] E-commerce in China differs vastly from Western standards. Business is conducted on platforms like Tmall, Taobao and JD. Amazon, Paypal and brand-operated online shops generally do not work. Neither …
Key factors in e-commerce: Insights into the fourth chapter! Finally, the time has come! The 2nd edition of the successful “Key Factors in E-Commerce” is now available. Get a small foretaste here already and gain first insights. If you don’t know the first chapters yet, click here for the first, here for the second and …
E-commerce interests are changing What are the upcoming e-commerce trends? Where does online retail stand? And what do consumers expect from online stores? You can’t miss these trends to be a pioneer! Digital interactions are increasing and online product research is on the rise. However, mobile devices in particular are gaining in importance. By the …
Returns management is of crucial importance in online retailing. Only when returns are minimized and handled efficiently can online retailing achieve sustainable success. However, an excessive number of returns is still a major problem for many online retailers. The solution lies in proactive returns management, as this article shows. There are two strategies that make sense …