Competitive strategies in e-commerce are essential to establish and manage a company in e-commerce markets in a sustainable and profitable way. The high intensity of competition in e-commerce requires a timely and regular examination of the development of the market and the most important competitors. This article presents the most important competitive strategies and a …
The E-commerce Code is a strategy and work program for e-commerce businesses. This program can set in motion a flywheel for more growth and success in e-commerce. However, the E-commerce Code is also an indicator-based management tool for e-commerce companies. In this first part of a series of articles, the “E-commerce Code” is developed as …
Prof. Dr. Sascha Hoffmann is Professor of Online Management at the Fresenius University of Applied Sciences in Hamburg. His edited volume “Digital Product Management” was recently published by Springer Gabler. Interview Dear Mr. Hoffmann – “Digital product management” is an abstract term for some people at first. Give us an example to make it concrete …
Article by Juliane Mischer It only takes a few clicks and the new sweater, smartphone or watch are on their way to us. Online shopping is convenient and part of everyday life for the majority of Germans. Trust in the retailer is a key factor in ensuring that we fill the shopping cart. Many online …
Yesterday’s models are not up to the challenges of today. Without a bold new approach for tomorrow, companies will not survive. The challenge – and the opportunity – for companies Talent shortages, digital innovation, and evidence of the effectiveness of remote work have brought to light an uncomfortable reality: companies, by and large, rely …
Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Before reading the second part of the article, …
Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Before reading the second part of the article, …
Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Before reading the second part of the article, …
How bitcoin wealth is becoming more evenly distributed over time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Individual Bitcoin holders’ ownership distribution has been a highly …
The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives us an insight into the development of omnichannel retailers. Click here for more info! Online retail ended the Corona year with a big plus. The latest figures from …
The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives an interesting overview of the developments in online retail. Click here for more info! Grocery and e-commerce are winners of the Corona year German online retail recorded strong growth last …
Online configurators possible in the B2B sector Booking trips or ordering food online has long been part of everyday life. But can you hire a cleaning service online? In the private customer environment, there have been a few websites for a few years now that specialize in providing cleaners to private individuals. Among the major …
Booking trips or ordering food online has long been part of everyday life. But can you hire a cleaning service online? In the private customer environment, there have been a few websites for a few years now that specialize in providing cleaners to private individuals. Among the major facility service providers in the B2B sector, …
Master’s thesis on business model innovation in e-commerce. Welcome to our series of articles on current theses by our students! Alumna Grisilda Miftari wrote an outstanding Master’s thesis in the field of social commerce as part of her Master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Business Model Innovation in e-commerce. A …
Imagine having the attention of 15 billion media impressions without lifting a single finger. No complex strategies and not one single Zoom meeting. Sounds too good to be true? For Ocean Breeze this situation became reality. But how did this happened? What could possibly lead to such a great effect? The answer was one TikTok …
Master’s thesis on business model innovation in e-commerce. Welcome to our series of articles on current theses by our students! Alumna Grisilda Miftari wrote an outstanding Master’s thesis in the field of social commerce as part of her Master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Business Model Innovation in …
Quantum computing – an existential threat to Bitcoin? You can find the first part of this article here. This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Nothing contained in this document constitutes a solicitation, recommendation, or endorsement to buy Bitcoin. …
This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Nothing contained in this document constitutes a solicitation, recommendation, or endorsement to buy Bitcoin. Because I am personally invested in Bitcoin, any current or future vulnerability in the Bitcoin network intrigues me. …
The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. EHI’s new article gives exciting insights on the pop-up store of the rock band Queen. Click here for more info! We will, we will, store you! With a pop-up store in the famous …
Since the 2000s, social commerce has been gaining in importance as the most important tool in the field of e-commerce. Together with Digitas Pixelpark, the E-Commerce Institute has developed a scientifically supported definition in an intensive project. Below you can see these three stages that define the term “social commerce”. Three-stage definition of social commerce: …