Image source: Pixabay “As an AI language model, I don’t have a body, but I know how important comfortable clothing is during pregnancy,” reads an Amazon review for pregnancy pants. The first words – in the original English they read “As an AI language model” – make it immediately clear that this review was …
Image source: Pixabay Recent advancements in artificial intelligence (AI) have made the technology more accessible in everyday use, thrusting AI to the forefront in nearly every industry. Executives want to know how they can use AI to optimize and streamline operations, grow their businesses, and increase revenue. Employees want to know how AI …
Image source: Pixabay While artificial intelligence (AI) has been gaining momentum for the past few decades, large language models (LLMs) like GPT-4 have created an explosion of interest from users wondering how they can support digital transformation. As a result of this popularity, Reuters predicts that the ChatGPT deep learning stack, upon which GPT-4 was based, will generate …
As part of her master’s degree at the Fresenius University of Applied Sciences in Cologne, alumna Victoria Frings wrote an outstanding master’s thesis in the field of digital innovation and development entitled: “Social commerce and its future development in the beauty industry with a focus on TikTok and Instagram as key platforms.” The thesis deals …
Recap of the Startup Breakfast At the Startup Breakfast in Cologne, which took place at the company Railslove, around 40 participants met to benefit from the experiences and tips of successful entrepreneurs. Tim Schneider and Jan Kus welcomed the event. This was followed by an intensive discussion with Felix Holzapfel from QuovaBiz and Monika Hauck …
Reasons why an AI chatbot should be integrated into customer communication – successful examples from practice AI chatbots are on the rise – but what’s behind the “AI”? An AI chatbot is an application that uses artificial intelligence (AI) to converse with humans in natural language. Users can ask questions in a chat window …
Image source: Pixabay Microchips aren’t just in phones and computers. Today, these little pieces of silicon lie beneath the hood of everything from hairdryers and washing machines to electric vehicles and fighter jets. As a result, they’re absolutely critical to the global economy and nations are now realising that the countries with the smartest …
Image source: Globe Fuel Cell System Introduction: The importance of green technologies and innovations in sustainability has increased enormously in recent years. There is a clear shift towards environmentally friendly alternatives. In the mobility sector, Green-tech and development play a crucial role in ensuring sustainable mobility. This article will take a closer look at the …
Starting point When we started to create our first e-commerce startup in August 2022, our mission was clear: We want to help the great startups of our country & their innovative products to get more exposure and make them more easily accessible to the end customers. With the launch in November 2022 of “CxS – …
Image source: Pixabay Marketing is a dynamic and ever-changing field, and businesses that don’t keep up with the latest trends risk getting left behind. As we head into 2023, there are several significant changes taking place that will shape the marketing environment. Vericast has identified 14 trends that will shape marketing in the coming …
Image source: Pixabay Digital transformation involves rethinking how technology, processes, and people work together to pursue new business models and revenue streams. But too often, leaders focus primarily on the technology leg of this three-legged stool. Granted, technology is core to the transformation and needs its share of airtime, but processes and people must …
Image source: Pixabay While heading off to school recently, my seven-year-old grandson turned to his mother and said, “Mommy, I am tired of learning.” He’s not alone. Data suggests 18 million K-12 students in America are also “disengaged” – aka bored – with their education. Imagine if that trend of disengagement continued into the workforce. As …
Image source: Pixabay It’s no secret that ChatGPT has taken over the world by storm, and its popularity continues to soar. The chatbot is in the news for its scarily accurate answers and hilarious results that will end you in fits. Like everything else in the world, ChatGPT has also started to influence digital marketing. …
Image source: Pixabay A successful hybrid work model means updating traditional notions of workplace culture. Here’s how to build an environment that supports collaboration, productivity, and employee engagement. Hybrid work has set new standards in the workplace. But many companies have not realized the full potential of a hybrid environment, primarily because they are …
Image source: Pixabay What happens if you gain 10 new customers but lose 20 from your existing client base? The net result clearly isn’t positive, and if the trend continues, your company’s market share will shrink. Even if your net results were break-even, the business isn’t growing its revenue. In the long term, this …
Image source: Pixabay These days, artificial intelligence (AI) is everywhere. Programs like ChatGPT have taken the world by storm, highlighting the demand for AI-driven capabilities across a broad range of industries. But for those in the security field, AI – in the form of video analytics – has been a fact of life for …
Image source: Pixabay Artificial intelligence (AI) is already transforming the way businesses operate and interact with their customers. One particularly impactful application is generative AI, which can generate content such as blog posts, social media posts, product descriptions, and imagery. ChatGPT is one such generative AI tool. It leverages a combination of deep neural …
Image source: Pixabay When planning for 2023, many business leaders based their decisions on one core goal: building a resilient business model. And amidst an economic downturn and continuing recovery from the pandemic, today’s CIOs have plenty of challenges to contend with. Customer retention, employee engagement, and IT bandwidth are three issues holding back …
4 days of pure e-commerce At E-Commerce Week, learn the most successful strategies of well-known online experts, exchange secret tactics for more leads, customers, and sales, and tell industry leaders about the challenges you and your online business are currently facing. For one week, from March 20 to March 23, you can expect over …
Image source: Pixabay To be successful in retail and e-commerce in the long term, you need to know what your customers want and respond to them in a targeted way. Although numerous data sources promise insights, their full potential is not so easy to tap. IBM iX explains why Customer Data Platforms (CDPs) are …