How can you integrate sustainability into your eCommerce checkout? The correlation between a positive eCommerce experience and an increase in repeat orders and loyal customers is undeniable. Sustainability has never been more important to consumers and our future than it is today. Here, we look at a few simple ways to improve the customer journey …
When thinking about sustainability, online commerce might not be the first thing that comes to mind. However, in this field as well, environmentally conscious thinking is gaining increasing importance. The spectrum ranges from ecological packaging solutions to sustainable business models, encompassing diverse and promising requirements. Compared to the entire supply chain, traditional retail generates approximately …
What is the economic and social significance of online retail in Germany? What is the economic and social importance of online retail in Germany? This is a question that is often the subject of emotional and controversial debate, especially against the backdrop of the (supposed) destruction of traditional retail structures. The current study “Value Creation …
Listen to the sixth podcast of the E-Commerce Institute here! The latest episode of the E-Commerce Institute deals with the topic of sustainability in online commerce. What are the dark sides? And what is the criticism? As a guest, we welcome Alumna Louisa Roszinski, who has written an outstanding bachelor thesis on “Sustainability in …
Welcome to our series of articles about current theses of our students! Alumna Louisa Roszinski has written an outstanding bachelor thesis on “Sustainability in online commerce using the example of Amazon” as part of her studies in Media and Communication Management at the Hochschule Fresenius in Cologne. In the following, Amazon’s approach to being a …
Welcome to our series of articles about current theses of our students! Alumni Louisa Roszinski has written an outstanding bachelor thesis on “Sustainability in Online Retailing using the example of Amazon” as part of her studies in Media and Communication Management at the Hochschule Fresenius in Cologne. In the following, Amazon’s approach to being a …
5 June was World Environment Day, launched by the United Nations.
The Fresenius University of Applied Sciences also wanted to use this day to advocate a more climate-friendly life for the benefit of our planet. To this end, it collected lectures, tutorials and projects from students, teachers and employees for more sustainable living, consumption and studying.
5 June was World Environment Day, launched by the United Nations.
The Fresenius University of Applied Sciences also wanted to use this day to advocate a more climate-friendly life for the benefit of our planet. To this end, it collected lectures, tutorials and projects from students, teachers and employees for more sustainable living, consumption and studying.
As a professor at a University of Applied Sciences, Prof. Geibel regularly supervises theses on e-commerce topics in the Business Administration, Media Management, Logistics and Entrepreneurship degree programs. If you would like some non-binding advice on the topics suggested here, on how to find a topic and on how to write a thesis, just use …