Tag: Covid-19

General The “diCE Model” of HS Fresenius and ORT

The “diCE Model” of HS Fresenius and ORT

Successful sales in times of Corona and beyond Cooperation between ORT Medienverbund and the E-Commerce Institute of HS Fresenius Against the backdrop of the transformation of B2B sales, the E-Commerce Institute of the Fresenius University of Applied Sciences, together with the agency group for sales and marketing ORT, is developing a new type of integrated …

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Graduation theses Integrated Digital Sales Platform for the Solution of Customer Needs 2/2

Integrated Digital Sales Platform for the Solution of Customer Needs 2/2

Welcome to our series of articles about current theses of our students! Alumna Antonia Biel wrote an outstanding master’s thesis in the field of digital sales as part of her master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Integrated Digital Sales Platform for the Solution of Customer Needs”. Below are …

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Graduation theses Integrated Digital Sales Platform for the Solution of Customer Needs 1/2

Integrated Digital Sales Platform for the Solution of Customer Needs 1/2

Welcome to our series of articles on current theses by our students! Our alumna Antonia Biel wrote an outstanding master’s thesis in the field of digital sales as part of her master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Integrated Digital Sales Platform for the Solution of Customer Needs”. In …

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Graduation theses Critical examination of a digital sales platform – opportunities and risks for CRM 2/2

Critical examination of a digital sales platform – opportunities and risks for CRM 2/2

Welcome to our series of articles on current theses by our students! Alumnus Janik Orth wrote an outstanding master’s thesis in the field of digital sales as part of his master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Critical examination of a digital sales platform – opportunities and risks for …

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Graduation theses Critical examination of a digital sales platform – opportunities and risks for CRM 1/2

Critical examination of a digital sales platform – opportunities and risks for CRM 1/2

Welcome to our series of articles on current theses by our students! Alumnus Janik Orth wrote an outstanding master’s thesis in the field of digital sales as part of his master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Critical examination of a digital sales platform – opportunities and risks for …

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General Digital Customer Engagement – The “diCE-Model” of HS Fresenius and ORT

Digital Customer Engagement – The “diCE-Model” of HS Fresenius and ORT

Successful sales in times of Corona and beyond Sales in the age of Corona are undergoing major changes. What is the current status and what are the solutions?   Everything is no longer the way it was before COVID-19 Due to Corona, the entire world population was confronted with an unpredictable situation and had to …

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