International, english-speaking, up-to-date: The study program around digital transformation
Digital Management (M.A.) at the Fresenius University of Applied Sciences in Cologne
All companies are challenged to face up to the digital transformation: Existing business models are changing, new business areas are emerging, and concepts and strategies adapted to the change are required in order to remain competitive. Would you like to accompany and steer these change processes in companies? With the English-language master’s degree program in Digital Management (M.A.) at the Fresenius University of Applied Sciences in Cologne, you will become an expert in change processes in the context of digital transformation. During your studies, you will deepen your existing management and marketing skills, with a special focus on the conception, implementation and control of digital measures and processes. You will become an expert for digital change processes within companies and organizations. Because well-trained specialists who can take on this elementary management task are increasingly in demand in all sectors of the economy!
Dean of Students Prof. Dr. Richard C. Geibel welcomes you!
The digital revolution is comparable to the introduction of electricity: we are now on the cusp of a technological revolution that is fundamentally changing how we LIVE, WORK and COMMUNICATE together. This digital transformation is more challenging than anything humanity has experienced to date in terms of SPEED (no longer linear), WIDTH (disrupting every industry in every country) and INFLUENCE (depth and breadth of change in management and industry). “When the wind of change blows, some build walls and others build windmills” (digitally modified Chinese proverb) Go digital – this is your chance!
What do the alumni say?
Robin Kracht is a former student at Fresenius University of Applied Sciences and successfully completed both his bachelor’s and master’s degrees in digital management in Cologne. He is now a lecturer at the university for the subjects Social Media Management and E-Commerce. He is also a startup entrepreneur and is doing his PhD on startup incubators at the University of Wuppertal.
The online information event of the master’s program Digital Management (M.A.)
Attend the online information evening on July 28 and see for yourself. Click here to register.
Apply now and become a digital expert! For more info click here. We are looking forward to meeting you!
