Abstract Social media is a central part of everyday life for many teenagers. At the same time, current survey data shows that teenagers associate social media with negative rather than positive effects across several areas of life. The self-reported negative effects are particularly pronounced regarding sleep, productivity, and academic performance. Mental health is also perceived …
Abstract The 6th annual International Scientific-Practical Conference (ISPC 2026) will take place on September 10 and 11, 2026, at FHNW in Brugg-Windisch, Switzerland. The conference theme is “Digital and AI Management – Scientific Research and Practical Implementation”. ISPC is designed as a hybrid conference: participants can attend and present both on-site in Brugg and online …
Abstract September 11, 2026 marks the scientifically oriented second conference day of the 6th annual International Scientific-Practical Conference (ISPC 2026). The current ISPC management system lists 95 presentations in ten parallel hybrid tracks for Friday. The topics range from AI Strategy, Governance and Responsible AI to Digital Higher Education, Digital Marketing, E-Commerce and Knowledge Transfer, …
Abstract Digital commerce is undergoing continuous structural change. Social commerce and live shopping represent the convergence of social media and e-commerce infrastructures. In an expert interview on the radio program SR Kultur, Prof. Dr. Richard Geibel (Director of the E-Commerce Institute Cologne, which he founded, and professor at the International University, Cologne) analyzes the driving …
This professional report documents the 3rd IU Health Symposium in Cologne, led by Prof. Dr. Richard C. Geibel. The focus lies on the content development of the Springer anthology “Digital Health in Germany”. By merging theory and practice, the foundation for the expanded 2026 edition is being established. The symposium continues the tradition of scientific …
Abstract Generative Engine Optimization (GEO) marks the evolution of content marketing: moving away from traditional link rankings toward integration into AI-generated responses. In an era where systems like ChatGPT, Gemini and Perplexity create independent narratives, visibility is defined by citation frequency, semantic precision and E-E-A-T signals. Those who learn today how to prepare content to …
Abstract: On 10 and 11 September 2026, the 6th ISPC – International Scientific-Practical Conference – will take place at FHNW in Brugg, Switzerland. Under the theme “Digital and AI Management – Scientific Research and Practical Implementation”, the conference brings together researchers, practitioners and emerging scholars from around the world. Submissions are accepted until 1 June …
Abstract Current developments surrounding TikTok Shop Germany 2026 show a massive transformation in retail. One year after the launch of TikTok Shop in Germany, latest data reveals: around 15 percent of all German online shoppers have already used the platform, and the revenue share of those over 46 even exceeds that of Gen Z at …
Abstract: Joybuy Market Entry Germany 2026 – Same-Day Delivery as the New Standard With the launch of Joybuy – the European e-commerce platform of Chinese technology giant JD.com – a new player will enter the German online retail market on March 16, 2026. The highlight: Joybuy promises same-day delivery at no extra cost, positioning itself …
Abstract: Registration for the International Scientific-Practical Conference (ISPC) 2026 is now open. The international conference titled “Digital Management – Scientific Research and Practical Implementation” will take place on September 10–11, 2026 at the University of Applied Sciences and Arts Northwestern Switzerland (FHNW) in Brugg, Switzerland. Researchers, practitioners, and master’s and doctoral students are invited to …