New partnership: aye4fin and E-Commerce Institute Cologne combine expertise through cooperation

New partnership: aye4fin and E-Commerce Institute Cologne combine expertise through cooperation

Press release

For years aye4fin and the E-Commerce Institut Köln (ECI) have been supporting companies active in e-commerce with business model analyses, concept development and strategy finding. Now the consulting firm and the research institute want to offer their customers and partners an even better service through a strategic partnership and joint expertise. Thus, aye4fin’s customers can use the ECI’s research capacities, while the ECI’s contributors benefit from the ECI’s long-standing expertise and practice-oriented customer examples.

“The E-Commerce Institute Cologne is a great partner because our expertise complements each other perfectly. Through the cooperation, our customers will be able to benefit from an extended range of services and the comprehensive expert knowledge of both aye4fin and the ECI in the future,” says Thomas Tittelbach, Managing Partner of aye4fin GmbH.

Richard Geibel, Institute Director and Professor for Entrepreneurship at the Fresenius University of Applied Sciences, is also convinced of the success of the strategic partnership: “We are very enthusiastic about working with aye4fin. The partnership with aye4fin reflects our goal to develop future-oriented business models and strategies for e-commerce companies and to provide our students with an education that is as practice-oriented as possible”.

In the course of the partnership, the first joint projects are scheduled to start in the new year.

About aye4fin GmbH

aye4fin is a consulting company specialized in the areas of payment and e-commerce to optimize the business of its customers. The company consists of passionate technical and technology experts who help from the conception to the implementation of digital payment solutions. aye4Fin supports its clients, which include internationally operating trade and industrial companies as well as payment service providers, in the areas of digitalization, regulation and process optimization.

Founded in 2016 and based in Cologne, Germany, the company currently has more than 10 project managers and consultants on its team. As a payment expert, aye4fin has also been part of the medium-sized Consileon group since 2019. With more than 450 employees, the Consileon group offers management and IT consulting services, including technical implementation for public institutions, regional businesses and global corporations.

About E-Commerce Institut Cologne

As a research institute, the E-Commerce Institute Cologne develops business concepts and solutions for various e-commerce companies based on scientific research. With a focus on empirical research and application-oriented studies, the ECI has made it its mission to support companies in the development and implementation of forward-looking and sustainable projects.

Consisting of professors, experts and students of HS Fresenius in the field of online marketing and e-commerce, the ECI Cologne continues to act as a think tank for the analysis of the dynamically acting internet and e-commerce, as well as for the development of innovative business models including the formation of competitive strategies and the conception of success factors such as website conversion.