General How trustworthy are quality seals?

How trustworthy are quality seals?

Article by Juliane Mischer It only takes a few clicks and the new sweater, smartphone or watch are on their way to us. Online shopping is convenient and part of everyday life for the majority of Germans. Trust in the retailer is a key factor in ensuring that we fill the shopping cart. Many online …

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Digital Management How to prepare for the future of work

How to prepare for the future of work

  Yesterday’s models are not up to the challenges of today. Without a bold new approach for tomorrow, companies will not survive. The challenge – and the opportunity – for companies Talent shortages, digital innovation, and evidence of the effectiveness of remote work have brought to light an uncomfortable reality: companies, by and large, rely …

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General Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 4/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 4/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans   This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice.   Before reading the second part of the article, …

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General Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 3/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 3/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans   This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice.   Before reading the second part of the article, …

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General Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 2/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 2/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans   This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice.   Before reading the second part of the article, …

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General Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 1/4

Bitcoin Wealth Is Becoming More Evenly Distributed Over Time 1/4

How bitcoin wealth is becoming more evenly distributed over time Widespread Estimates Of Individual Bitcoin Ownership Concentration Are Oversimplified And Irrelevant. Michael Weymans This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Individual Bitcoin holders’ ownership distribution has been a highly …

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General The future remains omnichannel

The future remains omnichannel

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives us an insight into the development of omnichannel retailers. Click here for more info!  Online retail ended the Corona year with a big plus. The latest figures from …

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General Retail: Stationary still strong – online growing rapidly

Retail: Stationary still strong – online growing rapidly

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. The new article from EHI gives an interesting overview of the developments in online retail. Click here for more info! Grocery and e-commerce are winners of the Corona year German online retail recorded strong growth last …

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E-Commerce Building cleaning service cleverly booked: online configurators possible in the B2B sector (Part 2/2)

Building cleaning service cleverly booked: online configurators possible in the B2B sector (Part 2/2)

Online configurators possible in the B2B sector Booking trips or ordering food online has long been part of everyday life. But can you hire a cleaning service online? In the private customer environment, there have been a few websites for a few years now that specialize in providing cleaners to private individuals. Among the major …

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E-Commerce Building cleaning service cleverly booked: online configurators possible in the B2B sector (Part 1/2)

Building cleaning service cleverly booked: online configurators possible in the B2B sector (Part 1/2)

Booking trips or ordering food online has long been part of everyday life. But can you hire a cleaning service online? In the private customer environment, there have been a few websites for a few years now that specialize in providing cleaners to private individuals. Among the major facility service providers in the B2B sector, …

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Graduation theses Business Model Innovation in e-commerce. A critical analysis of chances and challenges 2/2

Business Model Innovation in e-commerce. A critical analysis of chances and challenges 2/2

Master’s thesis on business model innovation in e-commerce. Welcome to our series of articles on current theses by our students! Alumna Grisilda Miftari wrote an outstanding Master’s thesis in the field of social commerce as part of her Master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Business Model Innovation in e-commerce. A …

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Content Marketing Why you should use YouTube Shorts in 2022

Why you should use YouTube Shorts in 2022

Imagine having the attention of 15 billion media impressions without lifting a single finger. No complex strategies and not one single Zoom meeting. Sounds too good to be true? For Ocean Breeze this situation became reality. But how did this happened? What could possibly lead to such a great effect? The answer was one TikTok …

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Graduation theses Business Model Innovation in e-commerce. A critical analysis of chances and challenges 1/2

Business Model Innovation in e-commerce. A critical analysis of chances and challenges 1/2

Master’s thesis on business model innovation in e-commerce. Welcome to our series of articles on current theses by our students! Alumna Grisilda Miftari wrote an outstanding Master’s thesis in the field of social commerce as part of her Master’s degree at the Fresenius University of Applied Sciences in Cologne. The topic: “Business Model Innovation in …

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Digital Management Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 2)

Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 2)

Quantum computing – an existential threat to Bitcoin? You can find the first part of this article here. This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Nothing contained in this document constitutes a solicitation, recommendation, or endorsement to buy Bitcoin. …

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Digital Management Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 1)

Quantum Computers Do Not Pose an Existential Threat to Bitcoin (Part 1)

This content is for informational purposes only, you should not construe any such information or other material as investment, financial, or other advice. Nothing contained in this document constitutes a solicitation, recommendation, or endorsement to buy Bitcoin. Because I am personally invested in Bitcoin, any current or future vulnerability in the Bitcoin network intrigues me. …

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General Queen Pop-up-Store

Queen Pop-up-Store

The EHI Retail Institute is a research and consulting institute for the retail industry and a partner of the E-Commerce Institute Cologne. EHI’s new article gives exciting insights on the pop-up store of the rock band Queen. Click here for more info! We will, we will, store you! With a pop-up store in the famous …

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Social Commerce Scientifically supported definition of social commerce

Scientifically supported definition of social commerce

Since the 2000s, social commerce has been gaining in importance as the most important tool in the field of e-commerce. Together with Digitas Pixelpark, the E-Commerce Institute has developed a scientifically supported definition in an intensive project. Below you can see these three stages that define the term “social commerce”. Three-stage definition of social commerce: …

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Event Join a Startup-Job fair!

Join a Startup-Job fair!

Students of the Master’s program “Digital Management” go together with Prof. Geibel to this important job fair with startups from the STARTPLATZ and you are very welcome come! Please register here as interested working students or young professionals and participate in this event! Exciting startups meet qualified young professionals! For Sales, Marketing, HR, Finance and …

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Digital Management The online store as a brand 

The online store as a brand 

The online store as a brand  When shopping on the Internet, consumers are often confronted with a veritable flood of offers and information. This not infrequently results in individual overload. Consumers therefore like to orient themselves to branded products, as these make a promise of quality through their familiarity and thus reduce the perceived risk …

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Digital Management How do customer reviews convince when buying online?

How do customer reviews convince when buying online?

Trust and orientation – How do customer reviews convince when buying online? Whether at Amazon, Tripadvisor or Lieferando – those who consume on the Internet can fall back on countless customer reviews. These have now been examined in detail by Prof. Dr. Sascha Hoffmann, Professor of Business Administration and Online Management, and psychologist and lecturer …

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