The Metaverse resembles the early days of the internet in the 1990s and promises new opportunities that need to be carefully explored. Despite nostalgic memories of platforms like “Second Life,” it is evident that the Metaverse is unstoppable. “Fashion in Metaverse” opens up another field for companies to engage customers through immersive experiences. Virtual spaces …
The future of retail includes embracing ecosystems and the experience economy, reconfiguring stores, and preparing for Web3 and the Metaverse. Image credit: Photo by Nathália Rosa on Unsplash Michaels, the arts and crafts chain, used to have employees teach art classes at some of the company’s stores. Looking to scale this program, Michaels built a …
Many market observers are convinced with the arrival of Metaverse. Like the mobile internet, the new virtual world could change the way companies and brands communicate with their customers and target groups. Since the Facebook parent company changed its name to Meta in October 2021, there has been no stopping it: everyone is talking about …
As companies explore what a robust Metaverse means for them, executives from Second Life and Roblox offer guidance. The idea of a “Metaverse” reached critical mass last fall when Facebook announced its new company name, Meta, and its intention to build “a 3D place where people can work, play, and connect with others in immersive, …
What is the Metaverse? We present the latest trend from Silicon Valley. Using an exemplary day of a young woman in 2035, we explain what this vision could look like and what this could mean for retail in concrete terms. Unsere Protagonistin ist Mia, 25 Jahre alt. Wie sieht ihr Tag genau aus? 8 a.m.: Mia …
Metaverse is the latest hype in Silicon Valley and the tech giants are investing billions of US dollars. But what is the Metaverse anyway? How can you or should you get in now? Metaverse Metaverse is a vision for a shared online world that does not currently exist. It merges the virtual world, augmented reality …
The technology world is upside down. What is this metaverse that you hear and read about everywhere now? Why can it change the world? What are the opportunities for teams, companies and our lives? If you’ve always wondered the same thing, we invite you to attend the guest lecture on Monday, May 9. The lecture …