Abstract: Practical support in manuscript preparation is crucial for academic success. CBR is planning and developing three centrally aligned support formats for researchers. Important Facts Development of practical Research Guides & Examples to explain scientific methodology. Establishment of a voluntary, AI-assisted drafting workspace for manuscript analysis. Promotion of peer exchange and training in scientific …
Abstract: The transformation driven by Artificial Intelligence demands new management and research approaches. The research field “Digital & AI Management” lies at the center of ISPC and CBR activities to link scientific insights with practical impact. Key Takeaways (Important Facts) Focus on the intersection of technological innovation, management, and scientific integrity. Combination of theoretical foundation …
Abstract: The acquisition of scientific knowledge is a continuous, iterative process. The Create Better Researchers (CBR) initiative introduces a five-stage phase model that strengthens the personal judgment of early-career researchers and methodologically secures scientific work. Key Takeaways (Important Facts) The CBR learning cycle links research questions, evidence verification, peer feedback, manuscript revision, and reflection. The …
Abstract: The scientific initiatives ISPC (International Scientific-Practical Conference) and CBR (Create Better Researchers) form an integrative framework for scientific excellence, quality assurance, and the promotion of early-career researchers in Digital & AI Management. This article introduces both platforms and their core objectives. Key Takeaways (Important Facts) The initiative Create Better Researchers (CBR) is directly anchored …
Summary (Abstract): The 6th International Scientific-Practical Conference (ISPC 2026) received consistently positive feedback from authors, presenters, moderators, and partners. The responses highlight valuable scientific exchange and the core philosophy “Create Better Researchers”, which supports researchers in enhancing their publications through detailed, constructive reviews. Key Takeaways (Important Facts) Clear signal through “Create Better Researchers”: The initiative …
Abstract Digital commerce is undergoing continuous structural change. Social commerce and live shopping represent the convergence of social media and e-commerce infrastructures. In an expert interview on the radio program SR Kultur, Prof. Dr. Richard Geibel (Director of the E-Commerce Institute Cologne, which he founded, and professor at the International University, Cologne) analyzes the driving …
As part of the IU Research Umbrella Project, the TikTok Shop is being analyzed as a transformative form of Social Commerce. This business psychology study utilizes the S-O-R Model to scientifically establish the paradigm shift from goal-oriented searching to algorithmically driven discovery (“Discovery E-Commerce”) within the German market. Project Leadership: Prof. Dr. Richard Geibel & …
Today’s educational landscape is characterized by diversity, flexibility, and global interconnectedness. In this context, the IU International University of Applied Sciences holds a prominent position. As one the largest University in Germany, IU strives to make education accessible for the modern world, preparing students for a successful future. History and Mission: Founded in 1998, IU …