Prof. Prof. h.c. Dr. Richard C. Geibel, Head of E-Commerce Institute

Prof. Prof. h.c. Dr. Richard C. Geibel, Head of E-Commerce Institute

Prof. Dr. Richard Geibel, Head of the E-Commerce Institut

Richard C. Geibel is the Managing Director of the scientific E-Commerce Institute.
He holds a professorship in Business Administration and Scientific Work at the “IU International University” in Germany. He works in the area of “Dual Studies” at the Cologne location of IU, which is the largest university in Germany with over 100,000 students from over 180 countries and more than 200 study programs.
In addition to his regular academic career as a professor at IU, he was awarded the academic title “Professor Honoris Causa (Prof. h.c.)” by the East European University, Tbilisi, Georgia for outstanding academic achievements and special services to the university.
Previously to IU, he worked for more than 10 years as a professor of business administration, in particular corporate management and entrepreneurship. He designed, founded and accredited the German-language Master’s program “Digitales Management” and the English-language international Master’s program “Digital Management” at Hochschule Fresenius in 2015. He has managed and taught these courses in both full-time and part-time Master’s programs. In addition, he was Academic Director of 10 Bachelor’s and Master’s programs in the field of online studies at Hochschule Fresenius with more than 20 professors and over 50 external lecturers.
He was awarded the academic title of “Guest Professor” by the “Changchun University of Finance and Economics” in Changchun, China.
As an alumnus of the Massachusetts Institute of Technology (MIT), Cambridge, Mass., USA, he regularly collaborates with researchers at the “Alfred P. Sloan School of Management“.
He completed his doctorate (Dr. rer. pol.) at the University of Cologne and previously studied computer sciences at RWTH Aachen University, graduating with a degree in computer science (Diplom-Informatiker).
He also serves for many years as a judge at the Regional Court of Cologne, Germany, at the 1st and 8th Chambers for Commercial Matters, where he handles and decides disputes between companies as a commercial judge.
In addition, he is active on the board of the association of Rhineland digital companies “Web de Cologne”.
He is also a member of the advisory board of “Industrie-Cub Düsseldorf e.V.”.
His research focuses on digital transformation, social commerce and digital entrepreneurship.

If you are interested in a collaboration, student projects, advice or theses in e-commerce, e-business or related topics, please feel free to contact us by email here. You can reach Dr. Richard Geibel by phone at +49 221 40 626 52 or +49 171 145 3333.

You can find more information about Dr. Richard Geibel at the following links:

     CV Richard Geibel

     LinkedIn profile

     ResearchGate profile

     Google scholar profile

     ORCID profile

     List of publications Richard Geibel:


Project topics of the E-Commerce Institute

Projects of the E-Commerce Institute take place regularly in the context of university cooperation. Student teams help companies to solve demanding problems in online marketing and e-commerce, but professional consulting is also part of the project catalogue:

  • Shop and e-commerce systems in mobile commerce
  • Conversion Optimization
  • SEO and SEA strategies
  • Implementation of WebAnalytics
  • Market entry strategies in e-commerce
  • Company valuation in e-commerce
  • Strategies in Multichannel Retail
  • Implementation of Same-Day-Delivery
  • Online Marketing Agency Audit
  • Digitisation of educational companies
  • Content Marketing, especially in the DIY & financial sector
  • Returns Management
  • Data protection for videoconferencing systems in the health sector
  • Comparison of merchandise management and processing systems in e-commerce