Category: Sustainability

Sustainability eCommerce Returns in 2026: How Green Nudges and AI Are Transforming the Culture of Sending Back

eCommerce Returns in 2026: How Green Nudges and AI Are Transforming the Culture of Sending Back

Abtract: Germany is Europe’s returns capital: more than 530 million parcels are sent back every year, and in fashion retail the return rate reaches as high as 50 per cent. The environmental and economic costs are enormous. Yet a new approach rooted in behavioural economics shows that carefully designed psychological prompts – known as Green …

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Research Real CO₂ Footprint Instead of Rough Estimates: Why Accurate Carbon Measurement Matters in E-Commerce

Real CO₂ Footprint Instead of Rough Estimates: Why Accurate Carbon Measurement Matters in E-Commerce

Abstract: Accurate carbon accounting is becoming a strategic necessity in digital commerce. A recent case study by Momox and AI-based sustainability platform Cedara demonstrates that activity-based carbon measurement provides more reliable results than rough estimations. This article explains why precise CO₂ footprint measurement is crucial for sustainable e-commerce strategies, digital marketing transparency, and future-ready ESG …

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Sustainability eBay Climate Plan 2045 & Recommerce Routine: A New Era for Sustainable E-Commerce

eBay Climate Plan 2045 & Recommerce Routine: A New Era for Sustainable E-Commerce

Abstract: eBay has published its first Climate Transition Plan, outlining a roadmap to net-zero greenhouse gas emissions by 2045 while advancing sustainable commerce through recommerce and circular economy practices. At the same time, Germany is experiencing a rapid shift toward recommerce as consumers increasingly prioritize resale, reuse, and sustainability over traditional retail. This blog explores …

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