TikTok Shop Launches in Germany: Is Instagram Shopping Under Threat?
The German e-commerce landscape is experiencing a shake-up: TikTok has officially launched its TikTok Shop in Germany, France, and Italy — posing serious competition to established platforms like Instagram. But what does this mean for brands, creators, and consumers? And how is influencer marketing evolving in this new era of social commerce? TikTok Shop: The …